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OVER HALF OF Irish smartphone users check their devices in the middle of the night, an extensive national survey has found.
A study of over 1,000 people found how the vast majority of 18-24 year-olds would check their phones in the nighttime. The percentage declined as the age group increased.
Latest research from Deloitte found the top three nocturnal smartphone activities included checking the time, texting and using social networks.
The research also discovered:
Almost 9 in 10 of 18-24 year-olds use their devices when using public transport, meeting friends, shopping or watching television.
86% of Irish people have access to a smartphone
Over 40% of all smartphone owners take photos everyday
Nearly 70% report using WiFi to connect to the internet
The study also revealed how our technology is affecting our behaviour and can lead to arguments with partners.
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It found that the 25-34 year old demographic most frequently argued with their partner due to their mobile phone usage.
Deloitte spokesman Richard Howard said: “Smartphone penetration is higher in Ireland compared to other countries, including the UK, supporting the notion that Ireland is generally a tech-savvy country and its people have a desire to stay connected.
Smartphones usage can impact those who are around you. As with most emerging technologies, consumers will need to learn how best to manage their lives with smartphones, as opposed to having their lives run by their devices.
Mobile money
Nearly half of Irish smartphone users are viewing shopping websites or apps at least once a week while 14% said they had paid for products online using their smartphone.
But only 12% said they use their device to pay in-store for products despite the investment in device technology and payment infrastructure.
Reasons identified for the lack of take-up of this option include consumers’ views that payments as not secure enough (26%) in addition to questioning the benefits of using smartphones for in-store payments (25%).
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